Training: Esthetician, 2009, at Enseignement Technique, National Commercial Apprenticeship Service SENAC - Santo André, São Paulo.

Clinic Inauguration: Founder of Clínica de Estética Essencial in Santo André, São Paulo.

Innovative Salon Launch: Developed and implemented a plan for a unique beauty salon, funded by venture capital.

Targeted Marketing Strategy: Executed marketing efforts to attract new clients and increase business visibility.

Commitment to Education: Actively participated in local events and schools to share knowledge and expertise.

Customer Service: Warmly welcomed every client and student, ensuring a positive first impression.

Business Management: Managed financial aspects and personnel for the smooth operation of the business.

Owner / Director:
Rastelli Beauty PRO - Santo André, SP

Restructured the previous company, created new concepts and objectives to increase its impact and notoriety.

Trained students in the application of eyelash extensions using a unique and innovative method.

Designed innovative techniques and products aimed at improving customer experience and standing out in the market.

Planned and conducted courses and events throughout Brazil, thereby contributing to increased clientele.

Trained over 500 students across Brazil, strengthening the expertise of the local community.

Involved in team consolidation and the development of regulations to professionalize the eyelash extension sector.

Wrote and edited articles, web content, advertisements, and publications to increase brand visibility.

Participated in beauty salons as a speaker, promoting safe eyelash extension techniques and maintaining relationships with distributors, clients, and the media.

Owner / Director: Rastelli Paris

Definitive relocation to France and transfer of the company's registered office to strengthen its European presence.

Oversight of business performance in Brazil and France, ensuring consistency and efficiency of international operations.

Opening of an authorized franchise in Portugal in 2021, consolidating the brand's European expansion.

Responsible for the strategic development and management of the brand, ensuring its influence and continuous evolution in international markets.

• Master Certification in eyebrow design
  July 2013 - Company: High Definition Brows Limited
  Address: Admiral House, Rose Wharf, 78 East Street, Leeds, West Yorkshire
• Certification in Russian Volume Eyelash Extension technique
  October 2015 - Company: Wink Lash Studio
  Address: 2400 W. Coast Hwy - Suite N, Newport Beach, California
• Master Certification in eyelash extension
  December 2016 - Company: Flawless Lashes Training Academy
  Address: Oak Cottage, Oak Way, Crawley, West Sussex, RH11 7ST

Master Certificate in Eyelash ExtensionAugust 2017 - Company: London Lash Pro AcademyAddress: Cannon Wharf, Pell Street, Surrey Quays, London SE8 5EN

Development of a specific ruler for eyebrow design called Brows Maker, patent obtained in 2017. Registration number: BR 30 2016 001770 0

BROWNS MAKER

• Speaker and judge at the 1st International Congress on Eyelash Application, São Paulo, September 24-25, 2016
• Speaker at the 1st Lash Aesthetics Meeting, São Paulo, April 3, 2017
• Participant in an aesthetic TV program, discussing the importance of safe application (largest online beauty program)
• Speaker at the eyelash conference for 5 consecutive years at Beauty Fair, one of the biggest beauty events in Latin America
• Educational Director for two consecutive years at the BRAZIL LASH CONGRESS, bringing together over 1,100 attendees
• Organizer of the CILS CONNECT conference in France, gathering professionals from around the world for two days of learning